BOARD of DIRECTORS
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Marlene Cox, President
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Mark Brehm, Vice President
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Eddie Nelson, Treasurer-Secretary
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Lisa Marshal
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Monica Johnson
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Rachel Phelps
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Rich Wolcott
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Brian Latta, Exo-officiate, Dallas City Manager
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Brian Dalton, Exo-officiate, Dallas City Mayor
STAFF
Melanie Fisher, Executive Director
Design Team
Organization Team
Plays role in helping shape physical image of Main Street as a place attractive to shoppers, investors, business owners and residents.
* Providing good design education & advice
* planning Main Street development
* Link business owners to available incentives & targeting key projects
* Steward of public spaces within district.
* Facilitating rehabilitation of existing private buildings & creation of new buildings.
Enhancing walk-ability and ambience of district.
- Beauticication / Building Facade / Streetscape / Parking / Signage
Plays role in helping shape physical image of Main Street as a place attractive to shoppers, investors, business owners and residents.
* Providing good design education & advice
* planning Main Street development
* Link business owners to available incentives & targeting key projects
* Steward of public spaces within district.
* Facilitating rehabilitation of existing private buildings & creation of new buildings.
Enhancing walk-ability and ambience of district.
- Beauticication / Building Facade / Streetscape / Parking / Signage
Economic Vitility Team
To understand the market, identify new market opportunities for the district, link business owners with available business assistance, find new market
* Understanding Market / Identify New Market opportunities / Link business owners with available resources and assistance.
- Knowledge of current economic condition
- Identifying opportunities for market and growth
- Strengthening existing and attracting new ones
- Find viable uses for traditional main street buildings
- Develop financial incentives & capital for business development and possible rehabilitation.
- Monitoring the economic performance of the district
Promotions Team
Geared toward promoting the downtown as the center of commerce, culture, and community life for residents and visitors alike.
* Promoting downtown as enter of commerce, culture and community life.
- Understanding changing market (shoppers and competition).
- Building on downtown assets
- Creating image campaigns, retail promotions, and special events.
- Marketing downtown through branding, print materials and on-line.